A couple months ago, I decided to do a series of posts on LinkedIn where I reviewed various behavioral science frameworks and put them into a tier list. The series got quite a bit of engagement from other behavioral scientists who sometimes agreed, sometimes disagreed, and sometimes gave pretty serious pushback on the entire effort of ranking frameworks.

I have decided to re-publish those posts on my Substack, along with a couple of updates and many links.

The biggest difference is that I've changed the ranking of two frameworks (Opposing Forces and the Fogg Behavioral Model). The latter I have actually completely re-written as my opinion has changed significantly since writing that post. If you saw my original post on that model (which I called BMAP), please see my updated rankings. I do not endorse my original post on that model.

I have also gotten rid of the middle tier where I had originally put these two models.

In a follow-up article I will do a review of what I learned in doing this series. But here I will share my original posts and their updated rankings, and a link to the original post so you can see the comments, which were often very informative. Also note that this post isn’t meant to be a full explanation of the model. For more in depth analyses, I recommend Decision Lab’s Reference Guide or Habit Weekly’s guide (for pro subscribers only), which both give more background and detail on many frameworks.

For the final ranking of all the models…

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